RWAfi Ecological New Star: Plume Network Creates a Dedicated Platform for Encryption Native Users

Real World Assets (RWA) are gradually becoming the focus of the market as an important link connecting traditional finance and encryption. However, the current RWA market still faces many challenges, such as inefficiency and high costs. The connection between the traditional financial system and the on-chain ecosystem is also not smooth enough, requiring breakthroughs to overcome the bottlenecks for further development.

To address this issue, a comprehensive and modular chain focused on RWAfi has emerged. As the first truly public chain serving native encryption users, this platform is dedicated to providing more efficient, transparent, and convenient solutions, redefining finance by creating a dynamic, liquid, and composable market for RWA, making its functionality comparable to native encryption assets.

Significant progress has been made in financing and asset deployment.

After nearly a year of rapid development, the network has been recognized by the community, institutions, emerging banks, and encryption-native protocols (such as lending protocols, perpetual contract DEX, AMM, etc.) as the best solution for RWAfi. Currently, over 180 projects have been built on the platform, with total deployed assets exceeding $1 billion, and hundreds of millions of assets are set to go on-chain soon. During the two-month testing activity, the platform also achieved significant results: the number of active wallets exceeded 3.75 million, and on-chain transaction volume surpassed 270 million, fully demonstrating the vitality of the ecosystem and user participation enthusiasm.

In November, the platform held a pre-deposit event with an initial target of 5 million USD, which was quickly filled in 70 seconds, exceeding expectations. In response to the huge demand from the community, the platform immediately raised the cap to 30 million USD, and ultimately exceeded the target in 90 minutes, with oversubscription reaching 6 times the original plan.

The growth potential of this platform has also been recognized by several well-known VCs, having cumulatively completed $30 million in financing. In May of this year, the platform announced the completion of a $10 million seed round financing, with participation from multiple well-known investment institutions. This round of financing has laid a solid foundation for the platform's innovation and expansion in the RWAfi field.

On December 18, the platform announced the completion of a $20 million Series A funding round (with a total funding amount of $30 million). The participants in this round of financing include several well-known investment institutions and fintech companies.

A blockchain ecosystem designed for RWA with the concept of DeFi

Despite the fact that there are already numerous Layer 1 projects in the industry, and new projects are constantly entering the field, making competition increasingly fierce. However, considering the customized needs for permission management, compliance, and liquidity of real-world assets during the on-chain process, the platform realizes the need to create a blockchain specifically designed for RWA, and to achieve its goals by embedding more customization and functionality at the network level.

Unlike traditional RWA models, this platform aims to create a more efficient and accessible ecosystem for encryption users and traditional financial institutions by leveraging DeFi principles, making it the first and only protocol focused on RWAfi. RWAfi is a new model in the blockchain finance field, meaning that tokenized RWAs can be composable and flexible like native encryption assets. Based on the philosophy of adopting encryption natively, the platform prioritizes composability, liquidity, permissionlessness, and interoperability from the perspective of building what encryption users truly need, and designs products and business around RWAfi.

The platform's modular infrastructure is designed to support the tokenization and management of real-world assets, with its core components including a tokenization engine, smart wallet, and on-chain data highway. Through the collaborative operation of these components, the platform provides a smooth and secure environment for managing various asset classes, ensuring compliance, and facilitating data integration.

In terms of core functionality, the platform focuses on accelerating the on-chain process of real-world assets, liquidity, and regulatory compliance, providing a comprehensive framework that includes liquidity management, built-in anti-money laundering (AML) compliance, and data access capabilities.

The platform utilizes a network of compliant partners to achieve compliance verification of tokenized assets, ensuring that transactions meet relevant regulatory requirements. By directly integrating compliance into the platform, it simplifies the regulatory compliance processes and user registration processes. With the integrated compliance features, users can confidently engage in RWAfi transactions, accessing a wider range of opportunities online while adhering to necessary legal standards.

In terms of key asset liquidity and market efficiency, the platform promotes liquidity development by collaborating with trusted liquidity providers and deploying yield enhancement mechanisms. Its trading features enhance the liquidity options of RWA tokens through staking, yield farming, and integration with DeFi protocols, supporting market activities. This allows users to participate in asset trading by reducing slippage and increasing asset stability, and to take advantage of liquidity and yield opportunities in the RWA market.

Focus on real returns, emphasize services for native encryption users

As a special area at the intersection of blockchain technology and traditional assets, the enormous potential of RWA originates from the traditional financial industry. Perhaps based on this point, most RWA projects are currently led by individuals with a traditional finance (TradFi) background, who attempt to bring traditional financial products onto the blockchain. However, mainstream users on the blockchain tend to be more encryption-native rather than traditional financial users, making it difficult for most products to find a market fit.

The platform believes that in order to truly drive the growth of RWAs, it is essential to first focus on the needs of on-chain users. Its RWAfi concept not only aims to put RWAs on-chain but also to create products that are easy to understand and accept, aligning with what users are already doing in the traditional and encryption-native worlds. This is because on-chain users tend to be the most vibrant and innovative when exploring RWAfi application scenarios and have a strong demand for real returns, liquidity, and composability. Essentially, the platform meets these needs in a manner similar to DeFi, ensuring that products align with the market. Users are superficially engaging with decentralized financial products, but behind them are real-world assets that can yield actual returns.

As an open, permissionless chain, this platform provides an easy-to-use, compliant, and efficient asset onboarding tool that allows anyone to freely build and drive development without restrictions. Among the hundreds of protocols that have attracted the platform so far, these assets cover various categories. Currently, the platform's asset categories can be broadly divided into three types: collectibles, alternative assets, and financial instruments. Collectibles include wine, art, watches, sneakers, and Pokémon cards; alternative assets mainly consist of private credit, real estate, or green energy projects; financial instruments are primarily stocks or corporate bonds.

However, for the vast majority of encryption users, the category of the asset itself is not important; its use and potential returns are the focus. Therefore, based on the starting point of benefiting existing on-chain users, the platform also focuses its work on the three most important use cases for encryption users. The first category is yield farming, which centers on earning returns through methods such as depositing funds and cyclical operations, while achieving efficiency and convenience in operations. The second category is trading, including buying and selling, lending, and traditional spot trading behaviors. The third category is speculation, which mainly involves derivatives and other similar high-risk investment operations. The platform focuses on assets and application scenarios related to these protocols, making them more aligned with the actual needs of encryption users.

The platform focuses on bringing real returns through income-generating assets and introducing real users through the existing market, expanding the use cases of encryption ecosystems and RWAs. For example, the platform has provided users with the opportunity to earn returns from solar assets valued at $100 million by collaborating with RWA projects in the renewable solar energy sector. The project tokenizes "the leveraging of commercial solar construction loans and post-operation assets," which will serve development projects for public school districts. The platform stated, "These projects have 100% contracted revenue and the costs are predictable." According to the statement, both teams believe that the school district's commitment to these development projects reduces the overall risk of the tokenized project and expects returns to be between 9% and 18%.

In addition to emphasizing on-chain user needs, the platform also serves traditional financial institutions and is able to address major challenges in compliance and liquidity in promoting institutional adoption. This dual-service strategy positions it to achieve innovation and breakthroughs in the RWAfi field, meeting the different core needs of encryption-native users and traditional financial institutions.

Looking to the future, the platform that is about to officially launch its mainnet will further enhance the scalability and security of its infrastructure on the existing foundation, and will further integrate to improve data privacy; in terms of ecological development and RWA expansion, it will undoubtedly add more asset classes, including tokenized luxury goods, stocks, and new forms of commodities; moreover, by expanding cooperation with financial institutions, the platform will make it easier for institutional investors to access tokenized RWA. This strategic positioning not only facilitates the connection between the encryption world and traditional finance but also makes the platform an important bridge for promoting RWAfi development.