Changes in Social Media Landscape After the U.S. Election and Opportunities for Web3 Platforms

The U.S. presidential election has concluded, with Trump winning by a landslide. This election has not only changed the political landscape but also had a profound impact on the media ecosystem. This article will explore phenomena such as the declining credibility of mainstream media, the questioning of neutrality on social platforms, and the development opportunities for Web3 social media.

The Credibility of Mainstream Media Has Been Severely Damaged

In this election, the poll results from mainstream media were seriously inconsistent with the actual situation, and their sudden shift in attitude towards Harris also sparked controversy. These factors have led to a significant decline in the American public's trust in mainstream media. The election results indicate that voters were not influenced by the reports from these media, but instead made independent judgments.

In this context, the American establishment may seek new propaganda channels. They might consider supporting a controllable social media platform to compensate for deficiencies in guiding public opinion. This presents opportunities for relevant Web3 projects to secure funding and resources.

Neutrality of the X platform is questioned

Despite the strong information dissemination capabilities demonstrated by the X platform in this election, its fairness has also been challenged. The platform's recommendation algorithm is considered to significantly influence users' political inclinations, raising questions about its neutrality.

With the privatization of X, the personal preferences of the platform owner may have a greater impact on the platform's operation. This new "dictator" tends to be conservative on various cultural issues such as abortion, immigration, and multiculturalism. This tendency may affect the recommendation algorithms, leading to the loss of users with differing viewpoints.

Opportunities for the Development of Web3 Social Media

In the face of the declining credibility of mainstream media and the potential loss of users on X platform, Web3 social media platforms have ushered in new development opportunities. These platforms can start from the following aspects:

1. Emphasize technological advantages: Utilize blockchain technology to provide a more transparent recommendation algorithm and data storage solution, directly competing with the X platform in the "bulk information" field. Consider introducing AI-assisted modular recommendation algorithms that allow users to customize their information flow, breaking through the information cocoon.

2. Actively grasp social hotspots: Be more aggressive in marketing strategies, clearly supporting specific values such as immigrant rights, LGBTQ rights, women's rights, etc. By focusing on hot social events, build the platform as a voice channel for specific groups.

3. Attract opinion leaders: adopt a top-down promotion strategy to encourage celebrities to migrate from other platforms. Celebrities from the entertainment, culture, and sports sectors can become important breakthrough points.

4. Maintain product differentiation: Avoid over-reliance on the wealth effect of cryptocurrencies to attract users. Instead, focus on the platform's core value propositions, such as freedom of speech, information transparency, etc.

5. Establish an open ecology: Encourage users to participate in content creation and platform governance, forming a truly decentralized social network.

By seizing these opportunities, Web3 social media platforms are expected to stand out in the current turbulent media landscape, providing users with a more fair and transparent information exchange environment.